Adam Rowland is the founder and Chief Intelligence Officer of Better Intelligence, a consulting company that he established in early 2018. In this role, Adam acts as a strategic consultant and knowledge broker to help organisations identify and take maximum advantage of strategic opportunities, including organisational strategy, project scoping and delivery, and leveraging data for better decision making (including for policy).
From 1999 Adam spent 13 years in the private sector of the market and social research industry, spanning operations management, consulting and general management. He worked in boutique, national and multi-national firms, primarily conducting research for social and government clients.
In 2012 Adam joined the Australian Government Department of Health, where he undertook major business transformation, change management, business process improvement, and established a strategic analytics capability. From 2015 to early 2018 he led the National Centre for Longitudinal Data (NCLD) within the Australian Government Department of Social Services where he oversaw the management of four nationally significant longitudinal studies (including the HILDA survey) with an annual budget of $30 million. In that role he also conducted a major Government review into Australia’s longitudinal data system, and convened Australia’s inaugural longitudinal data conference.
Adam is as passionate about maximising the impact of public expenditure as he is about good food, wine, beer and whisky!
Are you interested in social and government research? Then this presentation is for you!
In 2015, the Research Council of Australia (RICA) estimated that some $228.6 million was spent on Government research in Australia. That’s a lot of money. Moreover, that’s my money … and your money! We should all care that we get maximum return on our investment as taxpayers on this research.
The 22nd edition of the Greenbook Research Industry Trends (GRIT) Report – covering Q3-Q4 2017 – provides important insights on the global market and social research industry. The Report also presents some very worrisome findings, including that only 38% of buyers are satisfied with suppliers’ ability to “report research results”, and only 27% are satisfied with “recommending business actions based on research”.
While these findings are interesting, given the methodology of the GRIT Report they do not necessarily speak to social and government research in Australia. This presentation will provide insights based on primary research (in-depth interviews) that will attempt to bridge this deficit of local knowledge.
You will hear a vision for social and government research in Australia, along with practical steps that suppliers, buyers and peak bodies can all take to achieve this vision.