Friday Morning Breakout Industry Speakers

6C. EXPLORING NEW HORIZONS


Breakout Session August 10, 2018 11:00 am - 12:30 pm

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Peter Stuchbery
Chris Crook
Christine Maddern
Dr Con Menictas
Erica van Lieven
Matt Jorgenson
Andrew Slot
Private: Kate Williams

11:00 am – 11:05 am

Chair:


11:05 am – 11:25 am

How to effectively use trade-off methods to assist in price strategy optimisation for FMCG brands.
Peter Stuchbery, Nature
Chris Crook, Nature

12:05 pm – 12:25 pm

Are journey maps blunt tools? Not anymore! Inspiration in images, certainty in maths, action with alignment.
Andrew Slot, Forethought
Kate Williams, AHM Health Insurance


12:25 pm – 12:30 pm

Questions